Tagged : mobile advertising

18 Jul

Digital Digest, Volume 2

by Damian Radcliffe

Last month we published our first Digital Digest, a round-up of the very latest digital trends and developments impacting Qatar and the MENA region. That edition has been viewed over 1,200 times in the past four weeks. Thank you to everyone who read and shared it. A lot has happened in the intervening month, from […]

16 May

Reach Your Customers Through Targeted Mobile Advertising

by Brian Wesolowski

When companies first started to try to use the mobile phone for advertising, I am pretty sure the majority of consumers – me included– found it annoying. An advertisement in SMS format was bland, was clearly blasted to a mass list, and rarely offered any personalized value. Well, with the rapid emergence and growth in […]