Category : Digital Marketing

18 Feb

Keeping Pace with Changes in Digital Marketing

by Julia Astashkina

  In the digital space, endless end user wishes for the new are served by a never-ending stream of innovations, and it is a good thing, although keeping up with the latest and greatest is sometimes a challenge.  According to a recent survey by Forrester Research and the Business Marketing Association found that 34% of […]

12 Jan

Fed up of Facebook? Survey defies that feeling

by Anirudh Sharma

I can’t remember how many times I have wanted to deactivate my Facebook account. Especially after spending a good few hours clicking through pictures, links, jokes, news, and other random things shared by my FB friends. But have I actually deactivated my account – well maybe once or twice and that too just to avoid […]

01 Dec

Richard Adler: Broadband Blueprint Leads To Rapid Change

by William Nestor

The astonishing pace of development of modern information and communications technologies is profoundly changing all sectors of society and the way in which we live our daily lives. Individuals and organizations alike are relying on modern infrastructure and services to an extent that was hard to even imagine just a few years ago. Evidence that […]

10 Nov

Get Creative With Your Online Competitions

by William Nestor

The online competition has been a staple of the healthy business diet for a long time now. But does anyone stop to think if they are getting enough bang for their buck? Who doesn’t want to drive traffic to their website, increase their social media followers and, most importantly, promote their products efficiently online? These […]

24 Oct

Qatar Sharpens Its e-Commerce Potential

by William Nestor

In the wake of Qatar National Bank’s (QNB’s) new partnership with PayPal, we discussed the security benefits of the online money transfer service, how online spending is on the rise in the region, and why businesses should take the step into the market with Managing Director for PayPal Middle East and North Africa, Elias Ghanem. E-commerce […]