Monthly : August 2013

27 Aug

B2B Lead Generation: Your Business Needs Holistic Marketing

by Julia Astashkina

I often get questions about a single unique marketing strategy, such as outdoor advertising or social media, and I find myself get into conversations of why businesses, especially in a B2B space should diversify their efforts across many campaigns. I see some regional tech companies putting a lot of emphasis on events or social media […]

25 Aug

Drive More Traffic to Your Blog

by Julia Astashkina

We hope you followed our recommendations on how to publish a blog and have just published your latest post. You spent time sweating over the headline, the introduction is stellar, and this is the best article that you’ve ever written. Months later though, nothing happens – people are not lining up to interview you and […]

20 Aug

Want to Start A Blog? Look No Further

by Anirudh Sharma

You have just returned from a fresh, relaxing holiday and are raring with this incredibly exciting desire to share your memorable experiences with your friends. Is there a problem? Well, of course they want to share their “better” holiday experience before you start. So what do you do? You raise a storm about them not […]

18 Aug

Women Taking Strong Foothold In ICT Entrepreneurship

by William Nestor

Entrepreneurship among young Arab women has never been better, especially in the Information and Communication Technology (ICT) sector which is now a stable option for women to succeed and flourish in the workplace in Qatar and the Middle East. This is backed by recent findings from The Economist which show that women account for 35 […]